I’m feeling really encouraged as I write this today. It’s been 91 days since we publicly committed to our new direction and started setting up systems to apply the customer relationship framework we use with our clients (one I’ve developed and used in past client work for 15 years). We’re starting to see tiny signs that it’s working, which is very exciting to me.
Even though growth through building strong, collaborative customer relationships takes patience and commitment to the long view, there are short-term indicators that let you know you’re on the right path (“right” being the path that aligns with your customer’s needs as well as your team’s strengths and resources.)
—from the letter I sent to our mailing list today :)